To coincide with the theatrical release, General Mills offered premium mail-a-way records through their Wheaties cereal. The offer included
a two-record set mailed in a single envelope for the cost of 25 cents and one box top. There were
four different sets that included a total of eight different records.
Each record label contains a unique number ranging from 1 to 16. A "Handy Coupon" inserted with the records offered instructions to order the other three sets. The back side of the insert offered 8 Walt Disney pocket size comic books for only 15 cents. These same recordings were also released in stores on the Little Golden Records series numbered RD18 - RD25.
In fact, the matrix numbers on each of the General Mills records contain the RD
The left and right photos shown below are the front and back side of each record.
Notes: "Alice In
Disney's 13th animated feature and premiered in theaters during
July of 1951. The running time is approximately 75 minutes.